Our media planning and buying team developed rock-solid relationships with the main players in the Nigerian media owners, both on- and offline. We identify, research, and negotiate the most competitive rates in the business and often exceed client expectations, in terms of our media selection, buying and evaluation capability, through offering added-value wherever possible, whether it’s advertorial or editorial, digital content or social sharing we have the best team for media and planning in the industry. please get in touch. Out-Of-Home.
Out-Of-Home (OOH)
Advertising reaches consumers when they are “on the go” in public places, in transit, waiting, and/or in specific commercial locations, such as in a retail venue. Billboard advertising is a traditional OOH format, with roadside billboards remaining the predominant form.
Radio
The radio landscape has reinvented itself dramatically, tapping into the broader resurgence of audio as a marketing channel, the digitization of radio is fueling greater diversification within the industry, enabling the rise of more niche stations. Radio stations offering advertisers an array of audiences and segments.
Publishing
Print & Press still has its own unique audiences and through using a combination of both on- and offline, even sharing content with their social audiences, still tends to be more appropriate than other mediums when it comes to some specific target markets, products or services.
Cinema
The cinema arena has progressively grown in Nigeria in the Last Five years and has become a sure way to connect with target audiences. It delivers your message to a captive audience that is qualified and quantified. Cinema-goers, in the majority, agree that it is all about the entertainment, it’s a night out with family and friends and the best way to experience a film. The peak day for visiting the cinema is still Saturday, so it’s an opportunity for brands to communicate and engage audiences when they are happy, relaxed, and feeling positive.
Online
Blogs like linda ikeji blog create Opportunities to target the right customer with the right message, in the right way, at exactly the right time have never been greater. From expertly gathered insights, we deliver highly targeted campaigns with a measurable ROI.